CASA CUERVO
BEYOND TEQUILA

INTERNATIONAL COMPANY
OF DISTILLED BEVERAGES

CASA CUERVO –WITH OVER 250 YEARS OF FAMILY TRADITION– WAS BORN FROM THE VISION OF DON JOSÉ MARÍA GUADALUPE DE CUERVO Y MONTAÑO, WHO RECEIVED A DECREE FROM KING CHARLES IV TO PRODUCE AND SELL VINO DE MEZCAL, CURRENTLY KNOWN AS TEQUILA. THIS TRADITION LIVES ON THROUGH THE DIRECTION OF ITS MAJOR SHAREHOLDER –JUAN FRANCISCO BECKMANN VIDAL– AND ITS CEO –JUAN DOMINGO BECKMANN LEGORRETA–. CASA CUERVO OWNS THE OLDEST DISTILLERY OF TEQUILA IN MEXICO, “LA ROJEÑA”, WHICH IS A FAMILY INSIGNIA AND CONTINUES OPERATING AND PRODUCING THIS SPIRIT.

Casa Cuervo is the largest producer of tequila and the third largest of Irish whiskey worldwide, due to its sales volumes. With a family tradition of 11 generations, the Company produces, markets and distributes in over 85 countries a portfolio of more than 30 brands of alcoholic beverages, Ready to Drink cocktails, as well as non-alcoholic beverages. Among the most important are: 1800®, Maestro Tequilero®, Maestro Tequilero® Dobel®, Centenario®, Kraken®, Bushmills®, Jose Cuervo® Margaritas and B:oost®.

Since February 2017, the shares of Casa Cuervo (Becle, S.A.B. de C.V.), are traded on the Mexican Stock Exchange (BMV) under the ticker symbol CUERVO